Two senior hires to boost client experience in retail banking

We have appointed two senior executives to global roles in our retail banking business focused on enhancing client experience: Chris Bayliss as Head of Personal Segments, and Anders Carlstrom, Head of Digital Banking. Based in Singapore, Chris and Anders will report to Euan Campbell, Group Head of Segments, and Chris De Bruin, Group Head of Integrated Distribution, respectively.

Chris is responsible for leading the strategy for personal segments and designing client experiences to effectively attract and serve emerging affluent clients across Asia, Africa and the Middle East.

Anders will drive the strategy to redefine and deliver an engaging, consistent client-led digital experience across all of the Bank’s digital channels, based on client requirements and preferences.

Chris brings with him over 28 years of general management experience in the retail and business banking sector in which he has led risk and operational functions across retail products and customer segments. Chris joins from New Zealand Racing Board (NZRB) where he was Chief Executive Officer. Prior to NZRB, he held a number of senior roles at National Australia Bank, including Executive General Manager of Retail Banking.

Anders joins from Skandinaviska Enskilda Banken (SEB) bank in Sweden where he was the head of digital channels for the retail business. Prior to SEB, Anders also worked as a consultant for Accenture and McKinsey & Company.

Standard Chartered’s Retail Clients business serves the banking needs of over 10 million individual and business clients across more than 30 markets in Asia, Africa and Middle East and through its award-winning digital channels such as Breeze.

For further information please contact:

Rachel Lin
Head of External Communications, Retail Clients & Products
Standard Chartered Bank
+65 6596 4330
rachel.lin@sc.com

Ally Lim
Senior Manager, External Communications, Retail
Standard Chartered Bank
+65 6596 9097
ally.lim@sc.com