Standard Chartered welcomes Liverpool Football Club to the US for preseason tour
on July 26, 2024NEW YORK, July 26, 2024 – Standard Chartered is pleased to welcome Liverpool Football Club to the United States for their pre-season tour. During this highly anticipated visit, Standard Chartered will host exclusive client events and youth soccer clinics with the Reds.
As the official main club sponsor of Liverpool FC, the Bank is committed to supporting and promoting the spirit of sportsmanship and community. Since assuming the role of the Club’s main sponsor in July 2010 – making it one of the longest in the Premier League – the partnership has gone from strength to strength on and off the pitch.
Liverpool schedule:
- Liverpool FC vs Real Betis – July 26 – Acrisure Stadium, Pittsburgh, Pennsylvania, 7:30pm ET
- Liverpool FC vs Arsenal – July 31 – Lincoln Financial Field, Philadelphia, Pennsylvania, 7:30pm ET
- Liverpool FC vs Manchester United – August3 – Williams-Brice Stadium, Columbia, South Carolina, 7:45pm ET
Standard Chartered is extending an exclusive invitation to its valued clients to attend the matches in each city. This unique opportunity allows clients to enjoy the games from premium seating, providing an unparalleled view of the action. Additionally, clients will be treated to special receptions hosted by the Bank at each location. These receptions will include meet-and-greet opportunities with Liverpool FC players, exclusive insights from coaches, and networking with fellow soccer enthusiasts and Bank executives.
In a dedicated effort to nurture young talent and foster a love for soccer, Standard Chartered will host two soccer clinics for children in Philadelphia. The soccer clinics will be run by coaches from the LFC Foundation, the Club’s official charity, offering young participants hands-on training and valuable skills development. The clinics aim to inspire and engage the next generation of soccer players and provide them with an unforgettable experience.
“Standard Chartered is excited to welcome Liverpool FC to the US for their 2024 pre-season tour, and we are proud to partner with them for this extraordinary experience,” said Steven Cranwell, Chief Executive Officer of the US and Europe & Americas at Standard Chartered. “Our clients are at the heart of everything we do, and we are thrilled to present them with this unique opportunity. Additionally, supporting youth sports through our soccer clinics aligns with our commitment to community engagement and development.”
Over the past decade, Standard Chartered and Liverpool FC have teamed up to make a positive impact through their partnership. One initiative, Futuremakers by Standard Chartered, is dedicated to empowering young people from underprivileged backgrounds to embrace learning, earning, and growth, and to-date through the Bank’s annual logo swap match auctions, Liverpool FC fans have helped raise close to USD 780,000 for Futuremakers recipients Last year, the Bank launched the Play On initiative in partnership with Liverpool FC and the LFC Foundation, aiming to combat the problem of young girls dropping out of sport by showcasing the benefits that playing sports on the pitch can make to their lives off the pitch.
# # #
About Liverpool Football Club
- Founded in 1892, Liverpool FC is one of the world’s most historic and famous football clubs, having won 19 League Titles, including the Premier League, eight FA Cups, nine League Cups, six European Cups, three UEFA Cups, four European Super Cups and 16 Charity Shields.
- As a socially responsible Club, Liverpool FC is proud of its heritage and plays a proactive role in its communities through its official charity, Liverpool FC Foundation, which aims to create life changing opportunities for children and young people in Merseyside and beyond, and the Red Neighbours programme, which creates events and experiences specifically aimed at improving the lives of those living in and around the Anfield area (L4, L5 and L6).
About Standard Chartered
We are a leading international banking group, with a presence in 53 of the world’s most dynamic markets and serving clients in a further 64. Our purpose is to drive commerce and prosperity through our unique diversity, and our heritage and values are expressed in our brand promise, here for good.
Our history in the US dates back to 1902, and we are currently present in nine locations throughout the Americas. Our Americas franchise focuses on financial institutions and select corporations and plays a key role in facilitating trade and investment flows between the Americas and Asia, Africa, the UK and Europe and the Middle East.
Standard Chartered PLC is listed on the London and Hong Kong stock exchanges.
For more stories and expert opinions please visit Insights at sc.com. Follow Standard Chartered on Twitter, LinkedIn and Facebook.
Media Contact:
Sammi He
Standard Chartered Americas
sammi.he@sc.com
862-448-8488